Most GTM data isn't wrong. It's unassembled.

I teach GTM leaders to build the operating system underneath their AI agents.

Get the GTM OS Playbook, free Watch the latest episode
Diagram of four stacked bands, bottom to top: L1 Facts, L2 Patterns, L3 Judgments, L4 Actions. Facts are cheap and deterministic. Judgments carry the reasoning spend.
Facts, then Patterns, then Judgments, then Actions. Agents sit at the top. The work is underneath.

Learn

Start with the part nobody demos.

Article

Be the Five Percent

Most AI programs stall after the pilot. A short read on what the few that ship do differently, and why it has little to do with the model.

Coming soon

Series

The GTM OS Stack

Knowledge to Agents, six layers deep. Build them in order and the agents on top have something solid to stand on.

Coming soon

YouTube

Show-and-tell demos

Short episodes with the screen shared. Real builds, real mistakes, and what I changed after. No slides.

Watch on YouTube

The four bands above are what moves through the system. These six layers are what you build so it can.

  1. Knowledge
  2. Data
  3. Orchestration
  4. Memory
  5. Context
  6. Agents

Toolkit

Working tools, free to preview.

Full versions go to subscribers.

Library

Signal Library

320 signal classes across Sales, Marketing, Customer Success, Support, and Renewals. Each one defined so your team and your agents read it the same way.

Coming soon

Library

Org Capability Metric Library

153 metrics across five value streams. Pick the ones that tie to revenue and drop the rest.

Coming soon

Guide

GTM OS Field Guide (16 pages)

How the layers fit, who owns each one, and what to build first.

Coming soon

Scorecard

AI for Sales Transformation Scorecard

Score where your team stands today. See the gaps before you buy another tool.

Coming soon

Work with me

Three ways to work together.

From a quote

GTM OS Assessment

Fixed scope

  • Map your signals from Facts to Actions
  • Find where data breaks before it reaches an agent
  • Ranked build list with owners

Most requested

Architecture Sprint

Scoped to the project

  • Design the layers your agents depend on
  • Define which judgments stay with people
  • Working blueprint your team can build from

Per day

Workshop & Training

Priced per day

  • Hands-on session for GTM leaders and ops
  • Your own data and your own use cases
  • Templates your team keeps

Book a 30-minute call

Speaking

Keynotes and talks for GTM leaders.

I speak to sales, marketing, and revenue leaders who are past the demo and want AI to hold up in production. Plain language, live examples, and one framework people can use on Monday.

  • It's No Longer About the Agents
  • Facts to Actions: the Signal Hierarchy
  • ROI Attribution Needs Closure

Invite Jason to speak

Newsletter

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Every two weeks: one signal, one metric, one build note. Facts to Actions, in that order.

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